In Austin, the holidays aren’t just a time of celebration—they’re prime time for business. From bustling shops on South Congress to restaurants tucked into East Austin’s corners, foot traffic explodes in November and December. The question is: how do you catch someone’s eye before they pass you by? You light up the night.
Commercial holiday lighting in Austin isn’t just about looking festive—it’s about being seen. It’s about building a recognizable presence during the busiest shopping months of the year, when people are eager to spend—but overwhelmed by choices. And when your storefront glows with intention and style, you make the decision easier for them.
Why Holiday Lighting Is More Than Just Decoration
Sure, twinkling lights are pretty. But professionally designed outdoor holiday décor for businesses does more than decorate—it communicates.
It tells passersby that you’re open, ready, and worth a closer look. It says, “We care about presentation,” which often translates to, “We probably care about your experience, too.”
It also invites social media moments. How many times have you seen people stop and snap a photo of a beautifully lit storefront? In 2025, every twinkle could turn into a tag, a story, or a share. That’s free exposure you didn’t even have to ask for.
And the best part? Lighting gives small businesses the power to stand shoulder to shoulder with big brands—literally in the same block—and stand out.
2025 Trends: Smart, Sleek, and Strategic
If you haven’t upgraded your holiday lights in a few years, you’re going to be pleasantly surprised by what’s possible now.
Smarter Lighting, Better Control
Smart systems have taken holiday lighting to another level. With intuitive app-based control, you can schedule lighting scenes, change colors on the fly, or dim sections of your display—right from your phone. No ladders, no timers, no stress.
LED Efficiency That Lasts
Modern LED lights use a lot less energy than older systems, while also lasting longer with brighter and cooler colors. The environment benefits, and your electric bill is lower—a win-win.
Brand-First Color Palettes
You could go with the classic red and green color palette, but many businesses prefer to have even holiday designs reflect their brand or the look of their storefront. Sleek golds and whites for a salon or blues and purples in a gym can be eye-catching and personal.
Skip the Hassle. Hire Professional Lighting Installers.
We get it. Hanging lights sounds like a fun weekend project—until you’re six hours in, on a ladder, with half a string burned out. That’s where professional lighting installers come in.
Outdoor Lighting Perspectives handles everything.
Design, materials, setup, maintenance, takedown—you won’t have to touch a single wire. Even better, your lighting will be safe, code-compliant, and designed to withstand Austin’s unpredictable weather. (Warm one day, freezing the next? Yeah, we’re used to that.)
It’s not just about ease. It’s about quality. A custom design, tailored to your property and brand, installed by trained technicians, will always look better—and last longer—than a DIY setup.
Thinking Beyond December? Try Permanent Roofline Lighting
Here’s a trend that’s not going anywhere: permanent roofline lighting. These low-profile LED systems blend into your building’s trim, ready to shine whenever you want them.
Light up your storefront for holidays, grand openings, game days, or special promotions. Want Valentine’s red in February, green in March, and your brand’s colors the rest of the year? Done. It’s all controlled through a simple app and built to last through Texas heat, rain, and wind.
We know your business works hard every day to stand out. Permanent roofline lighting is one way to do that, without lifting a finger.
The Benefit of Booking Early
Even if it feels too early to think about the holidays, it isn’t. Because so many people want lights for the season, scheduling can be hard if you aren’t proactive.
Booking your lighting early gives you:
Full access to our design team
Preferred scheduling dates
Time to think about the customizations you want
A relaxed, peaceful holiday season
If you already know you want lights this year, don’t put it off. The earlier we start, the better it looks.
Let’s Light Up Your Brand
Whether you want classic and cozy or bold and attention-grabbing, Outdoor Lighting Perspectives can help bring your vision to life. With decades of experience, best-in-class materials, and a service process designed for busy business owners, we’ve earned our spot as Austin’s trusted lighting partner.
Schedule a free consultation today, and let’s make your perfect display!